Magazine Publishers Case Study - Bauer Media

Location, Props and costume

Location -
I decided to do my photoshoot outside my house, in a natural environment. This was because i wanted a plain and simple background so it wouldn't defer from the model. I also shot my images at night and used the outside light as a spotlight. This created emphasis of the model's features and helps emphasize the punk culture.

Props and Costume -
The props I have used include cigarettes which help emphasize the rebellious nature of punk culture, punk clothing such as a long leather coat, a holey band t-shirt, ripped jeans. I have chosen these props to help emphasize the fashion statements of the 70s and 80s but also to show that punk fashion is still popular now. This links in with the genre of my products as i want to represent and combine 70s punk with present punk cultures.

Contact Sheets - original images

DPS Analysis - Q Magazine

Magazine Industry

Colours and Fonts Moodboard

Target Audience and Advertisers Moodboard

College Magazine Questionnaire

What Gender are you?

For the Gender question, we only chose to ask if they were male or female instead of asking if they were transgender. We chose this because transgender are very rare. The results of the question were 50/50 as we asked the same amount of girls as we did boys.

Would you read the college magazine if there was one?

For this question there were a high percentage of people that said no. The results were 73% no and 27% yes. It is shown that the majority of the students would not be interested in reading the college magazine.

How often would you like the magazine to be released?

For this question there was a high percentage of people that said they would want the magazine released monthly. The results were 20% would want the magazine weekly and 80% said they would want it monthly.

If monthly, how much would be willing to pay?

For this question we gave three answers to be chosen. They were £1.50, £2.00 and £2.50. 60% said they would pay £1.50, 27% said they would pay £2.00 and 13% said they would pay £2.50. It is shown that the majority of people would pay the smallest sum because it’s the cheapest sum.

If weekly, how much would you be willing to pay?

Like the monthly question, we gave three possible answers for students to choose from. They were 50p, £1.00 and £1.50. 67% said 50p, 27% said £1.00 and 6% said £1.50. Like the monthly question, the majority said they would be willing to play the cheapest amount for a weekly magazine.

Would you be interested in contributing?

The majority of magazines has a section that pupils or students can contribute to. This is so the audience can read things that their friends have written. 80% of people said they would not be willing in contributing. 20% of the people asked said they would.

What content would you be interested in seeing in the magazine?

For this question we decided to have multiple choices. We had seven different choices. They were: music and music related material, what’s on in the area, sports, celeb gossip, university information, film releases and jobs/apprentices. There were three answers that had the same results. 17% of people asked said they would want what’s on in the area, university info and Jobs/apprenticeships. The lowest two results were the same at 11%. They were celeb gossip and sports.

Would freebies/offers/discounts encourage you to buy the college magazine?

For this question the majority of people asked said that discounts, offers and freebies would encourage them to buy a college magazine. 93% of people we asked said that offers, freebies and discounts would encourage them to buy the magazine. Only 7% said that they wouldn't.

Would an online version encourage you to read the college magazine?

Online magazine nowadays are very popular. Our statistics show that 80% would like for an online version whereas 20% said they wouldn't. this is surprising because a large amount said that they wouldn't read an online version.

Students Contents Mock Up

College Magazine Front Cover

Magazine Contents Page - Textual Analysis